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May 03, 2007  |  Posted by: YouTube Team  |  Permalink

YouTube Elevates Most Popular Users to Partners

Over the past year and a half we've been excited and amazed by all of the original content that’s been created by members of the YouTube community. We've seen the content many of you create evolve to become elaborately developed series, concept videos, and sitcoms with tens of thousands of subscribers. Many of you have gone from creating videos in bedrooms and living rooms on webcams to becoming YouTube celebrities with fans and audiences all over the world.

Up until now there’s been a distinction between the content you create and the content created by YouTube's professional content partners. We want to start changing some of the perception here. Which is why we’re adding several of the most popular and prolific original content creators from the YouTube community to our partnership program. Now some of your favorite YouTube members, including LisaNova, renetto, HappySlip, smosh, and valsartdiary, will begin to participate in the same revenue sharing and promotional opportunities that are available to YouTube's other partners. These include thousands of mid-sized to large content creators who range from video game companies to universities to production houses.

Initial user participants have been selected from the content creators that you have helped popularize by watching their videos and subscribing to their channels. Because they have built and sustained large, persistent audiences through the creation of engaging videos, their content has become attractive for advertisers, which has helped them earn the opportunity to participate on YouTube as a partner.

Participating user-partners will be treated as other content partners and will have the ability to control the monetization of the videos they create. Once they’ve selected a video to be monetized, we’ll place advertising adjacent to their content so participating user-partners can reap the rewards from their work.

So now that you’ve read this, you’re probably wondering, “How can I get in on the action?” This is only available to the initial participants. But if you create original content, have built and maintained an audience on YouTube, and think you might qualify for this program based on what’s above, you can express interest on our partnership lead form.

We hope that this program inspires people to keep creating original videos, building audiences and engaging with the YouTube community. What we’re really excited about, beyond our new partners, is that literally, at any given moment, thousands of creative people from throughout the world are posting new, original content to YouTube. It’s this community that’s shaping what the YouTube experience is now and will be in the future, and we’re incredibly excited for the prospect that holds.

Best,
The YouTube Team

View Comments  |  19 comments

May 01, 2007  |  Posted by: Steve/Citizentube  |  Permalink

You Choose '08 Spotlight: Dennis Kucinich

Congressman Dennis Kucinich is the next candidate up in the You Choose '08 Spotlight. Kucinich started his political career early – at age 23 he was elected to the Cleveland City Council, and by 31 Clevelanders had elected him the youngest mayor of a major American city. His career in Congress began in 1996, and Kucinich ran for the Democratic presidential nomination in 2004.

His campaign has been vigorous in its attacks on the Bush Administration, but in his Spotlight video Kucinich asks a question that focuses on the positive: "What do you think is right about America?"



Right at the end of his week in the Spotlight, Senator John Edwards responded to the YouTube community with this video, in which he responds to some of your thoughts and answers his own question, "What are you going to do to bring about change?"



The You Choose '08 Spotlight is a great opportunity not only to tell the candidates what you think, but to ask them questions as well. So get out that video camera and get talking!

Yours,
Steve of Citizentube
YouTube News & Politics

View Comments  |  6 comments

April 29, 2007  |  Posted by: Mia  |  Permalink

Site Update

The highly trained monkeys have been very, very busy here at the ’Tube, rolling out these changes to the site:

PUT YOUR VIDEOS AND FAVORITES IN THE ORDER YOU CHOOSE
Re-arrange your videos and favorites however you like. Go to Organize Videos under My Account to change the order. (Coming soon: the same thing for subscribers, subscriptions and friends.)

FRIENDS-ONLY COMMENTS AND FRIENDS MODULE
This is something many of you have been asking for for some time. For each of your videos, there is a new setting that automatically approves comments from friends, but requires approval for comments from anyone else. (Go to Edit Video Info and scroll down to “Allow Comments” to choose this option.) At the Channel level, you can now set it such that only friends can comment – go to My Profile to do this. Finally, after a brief hiatus, the Friends module is back as an option on Channel pages.

VIDEO BROWSE ON CHANNEL PAGES
Find a user who’s got tons of videos and don’t know where to start? Now you can sort videos on anyone’s channel by Most Recent, Most Viewed and Most Discussed.

ACTIVE SHARING: SEE WHO’S WATCHING YOUR VIDEO AND VIDEOS OTHERS ARE WATCHING
TestTube has a new look and a new feature called Active Sharing. When you turn this feature on, the last six videos you watched will display on your Channel page. In addition, when someone visits one of these videos, they are likely to see your username listed in the "Who's Watching" box to the right of the video. To turn this feature off, click on History and hit “Stop Active Sharing.”

IMPROVEMENTS TO SIGN-UP PROCESS
When you sign up for a new account, we added quick feedback that lets you know immediately if a username is available or if you’ll have to think of something else. We also made changes to the backend so that when you create a new Channel you’ll be able to preview it and make changes a lot more quickly.

COMMENTS LIMIT RELAXED
This is another thing many of you asked for. We relaxed comments limits so that after four comments you’ll be asked to type in a CAPTCHA (those letters you to type in to prove you are a real person and not a machine) and once you do you are free to comment some more!

PARTNER BROWSE
Partner channels can now be browsed by Most Viewed or through an alphabetical listing.

UNBLOCKING USERS
Let’s say in haste you blocked someone and you want to take it back. Go here to unblock users.

BLOG FACELIFT
This little puppy right here has had a makeover and is now not only better looking, but also faster to load and with archives that are easier to navigate. You can also comment on our posts (be kind, we’re sensitive).

S-S-S-S-SATISFACTION SURVEY
We always want to know more about how you’re interacting with the site and how happy you are with the overall YouTube experience. Please take a few minutes to fill out our survey, which you can access by clicking on the "Got Feedback?" link in the bottom right corner of the home page.

So let us know what you think about these new features and what you think we need to address next.

Thanks,
Mia
The YouTube Team

View Comments  |  106 comments

April 26, 2007  |  Posted by: Sara  |  Permalink

YouTube's New Film Editor (Say Hi!) & Tribeca Film Festival

I arrived in San Francisco just a few weeks ago to start my new life as YouTube’s Film Editor. Behind me were the first five years of my adult life, spent working in independent film in New York, where I had built up a network of much-loved friends and colleagues. Ahead of me stood life in a new city, a job with a new company (and in a new industry that used words like "Java" and "Python"), the challenge of making new friends, and, apparently, really cold summers.

And I couldn’t be happier, because I have a great mission: to help the YouTube community discover the exceptional filmmakers within our midst and to create a space within the increasingly large world of YouTube for aspiring filmmakers to share their work, their ideas, their concerns and their goals. Welcome to the TheStoryBoard, my YouTube film vlog.



One of my first undertakings will be attending the Tribeca Film Festival from April 26th to May 5th, where I’ll be looking for great short films and new filmmakers to introduce you to. If you’re a filmmaker with a project at Tribeca, be sure to let me know at [email protected] so I can come support you! And, in recognition of this important and influential film festival, created after 9/11 to revive Lower Manhattan, I’ll be featuring trailers for festival films on the Film & Animation page daily during the festival’s run. If you miss a feature, you can check out the TFF Trailer playlist here:



I'll also try my own hand as a filmmaker while I’m there and bring you back a little video from the fest (expectations low, please).

I want to give a shout out to the San Francisco International Film Festival, too, running here in my new hometown from April 26th to May 10th. I’ll be checking out their program when I’m back from Tribeca and I hope you Northern California locals will do the same! They’re the first American film festival to turn 50 this very year.

Be sure to start emailing me with feature-worthy videos for Film & Animation, Comedy and Entertainment, and with film related comments, questions and ideas.

Long live the digital revolution!

Yours,
Sara

View Comments  |  35 comments

April 25, 2007  |  Posted by: Steve  |  Permalink

You Choose '08 Spotlight: John McCain

Next up in the You Choose '08 Spotlight is Senator John McCain of Arizona. Senator McCain's question for the YouTube community comes directly from his famous campaign bus, the Straight Talk Express. Traveling the country and telling Americans exactly what he thinks is a John McCain trademark – and now he's asking YOU for a little "straight talk" of your own here on YouTube.



As the Senator says, this is your opportunity to tell him and the other candidates what topics aren't getting enough "straight talk" in the campaign so far. It's a provocative question and one I hope you take him up on.

Presidential candidates only define the terms of the national dialogue if we let them. The You Choose Spotlight is your chance to speak up and speak out on what you think the candidates should be addressing. Let's see how Senator McCain and the other candidates respond…

To those who haven't tuned in to the Spotlight so far, the concept is simple: Watch the candidate's video, then upload your response. Then stay tuned for the candidates' reply to the videos they’ve seen.

Yours,
Steve
YouTube News & Politics

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April 24, 2007  |  Posted by: The YouTube Editors  |  Permalink

Database Update

Thanks to all of you who wrote to us telling us the site was running more slowly than expected. We're happy to say that last Friday night our engineers rolled out a profound set of changes to our database architecture. YouTube's growth has been breathtaking (thanks to you!), and our infrastructure has had to grow very quickly to keep pace.

These changes were in the works for quite a while and they represent a lot of hard work by a dedicated team. What happened was that millions and millions of accounts and videos were migrated one by one to new database clusters while the site was up and running. It takes a huge amount of time to perform this kind of operation -- you can think of it as the equivalent of changing the motor in your car while you are actually driving on the highway.

With these changes in place, you should see all manner of improvements, including speedier comment and profile updating. We've also just added extra machines to process videos much more quickly, so that should be noticeable too.



Rock on,
The YouTube Team

View Comments  |  15 comments

April 23, 2007  |  Posted by: The YouTube Editors  |  Permalink

Virginia Tech: One Week On

It's been one week since the tragic shootings on the Virginia Tech campus claimed the lives of 27 students and 5 professors. While no amount of consolation can bring back those who were lost, the outpouring of support that has come in from around the world has been, in a word, incredible.

What do you say to people who've lost a loved one in a senseless act of violence? You say what's on your mind. It may be anger, grief, sorrow or confusion. No matter what the message, it's the act of speaking itself that counts.

Many of you have used YouTube to do just that -- to speak out, to reach out and, sometimes, to lash out. We wanted to recognize all of the positive ways people are coming together by highlighting some of the tributes and thoughts posted by Tubers in Blacksburg and beyond. Here are just a few:



If you know of any more related videos that deserve to be seen by a wider audience, please tell us about them and we'll continue to feature and share the global response to this tragedy.

Yours,
The YouTube Team

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April 22, 2007  |  Posted by: The YouTube Editors  |  Permalink

Staff Picks of the Week

Occupying our minds and monitors…

Joe:
If you've ever been a fan – or, better yet, if you've never been a fan – of blaxploitation films, you need to check this out. TheWoodcreekFaction have been favorites of mine for a while now because of their off-color humor and prank calls. Now with “GhettoMan” in the lineup, I'll never stop checking for new episodes. Tell me it doesn't make you crack up "Fo' Treal." Episode 2 is also available if you enjoy this as much as I did.


Steve:
Ever wonder why elections in the U.S. are held on a Tuesday? So did Jacob Soboroff and Barnett Zitron, who launched "Why Tuesday," an organization dedicated to starting a national conversation on election reform. Their take is that if the election were held on a weekend, or made a national holiday, more people would vote. (National turnout in the 2006 midterm elections was 41%, though I'm proud to say my home state of Minnesota had the highest turnout rate, at 60%.) So last winter Jacob and Barnett held a video contest in which they challenged people to get elected leaders on camera answering the question, "Why do we vote on Tuesday?" This trailer shows several of their efforts to chase down such political figures as Sen. Richard Lugar, Sen. John Kerry, and Presidential hopeful John Edwards. It's a great tactic, a great campaign, and a great use of YouTube. Be sure to subscribe because their efforts are just now gearing up for 2008.


Mia:
As the mother of a five-month-old, my son and I aren’t getting into arguments just yet. He has virtually no choice about when he eats, sleeps, bathes, and all the rest of it. But I know there will be a day when our wills collide, and I’m bracing myself for it now. I appreciate the honestly of this rant and the courage it takes to admit that though of course you love your children you may not like them at times. We’re still in the honeymoon phase at my house, but I’m realistic about the fact that there’s going to be a day when I’ll need to vent like this.


Sadia:
Oh how I love Dntel. Let me count the ways. D’oh...word count limit. Oh well, all I can say is any man who can make the almost-perfect sounds of Ben Gibbard even better is a god in my eyes. I love seeing what machines he uses and how he creates all of his sounds. It's like watching a painter describe his brushes and showing us how they affect his strokes. To me, they're massive and complex, but to him each one brings its own individual sound that gives him exactly what he needs. I love getting this inside view of his studio and finally being able to see how he makes those magical beats that keep me dancing until the wee hours of the morning.


Bye-bye,
YouTube Programming Team

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April 18, 2007  |  Posted by: Steve  |  Permalink

You Choose '08 Spotlight: John Edwards

Next up in the You Choose '08 Spotlight is Senator John Edwards, a candidate for the Democratic nomination for President. Edwards was a U.S. Senator from 1998 until 2004, when he ran as the Democratic nominee for Vice President of the United States. Here's his video made just for YouTube:



A reminder of how the Spotlight works: Each candidate from our You Choose ’08 platform has a week in the Spotlight, during which they post a video asking the YouTube community a question. You have a week to upload response videos to their question, and before the week is through, the candidates will post another video reflecting on what they've seen.

Last week, we kicked off the Spotlight with Governor Mitt Romney, whose question, "What is America's single greatest challenge", inspired almost 70 video responses and over 400,000 views. You can check out Governor Romney's YouTube channel to see the reply videos he made after watching your videos and comments, or watch one of them here:



Spotlight highlights the revolutionary way that YouTube politics is giving us access to speak directly to our leaders -- in this case, the future President of the United States. And as we've already seen, they are listening!

Yours,
Steve
YouTube News & Politics

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April 13, 2007  |  Posted by: The YouTube Editors  |  Permalink

Staff Picks of the Week

On high rotation at the YouTube HQ this week:

Sadia:
I've been watching Ummah Films for a while now. Baba Ali addresses relevant topics in a funny and insightful way. It's really nice to pause and think between the chuckles. But the really great thing that Ali does? He talks to the Muslim community without isolating anyone else. So even though I'm not Muslim, I feel like I can relate to some of what he says, and I learn a lot from him. Maybe it’s just me, but I think it's pretty cool if someone can speak to a specific group but can be heard by a lot more.


Steve:
I love to see citizens whose heroes are politicians. Though CitizenKate2007's "crush" on Barack Obama may not be based on his policy positions, this girl shows some serious pluck on her journey to Springfield, Ill., where she finally "touches" Senator Obama at a rally. This video is an introduction to her quest; check out her channel to follow her six-part saga to get to the senator.


Joe:
I've always been a big fan of anything to do with sniping, like the game Silent Scope or the film The Professional/Leon. This great short film by Ruairi Robinson satisfies my craving for precision shooting, but it also has some very powerful messages. When I watch this, I feel the fear, pain, isolation, chaos, and devastation associated with a military conflict. I'm not sure exactly what Robinson intended or what your interpretation will be, but “The Silent City” tells me to appreciate life.


Have a good one,
YouTube Programming Team

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